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Green Marketing Trends: Guidance for Wildlife Friendly Products to Understand and Access Green Markets

  • Management
Case Studies, Guidelines and Toolkits
  • Published: 2009
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Author(s)
EnterpriseWorks/VITA
Publisher(s)
EnterpriseWorks/VITA, United States Agency for International Development
Level of Accessibility
Free
Stakeholders
Community Organizations, Destination Organizations, NGOs, Private Sector, Public Sector
Geographic Regions
Global, North America
Languages
English

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Description

This USAID and EnterpriseWorks report is a guidance tool, presenting green market trends using the language, research findings, and market segmentation of U.S. based markets.

Topics
Communications
Digital Marketing and Social Media
GSTC-D Criterias
A2 -Destination management strategy and action plan
A6 -Visitor engagement and feedback
A7 -Promotion and information
Sustainable Development Goals - SDG's
12- Responsible Consumption & Production
Citation
“EnterpriseWorks/VITA;  
2009;  
Green Marketing Trends: Guidance for Wildlife Friendly Products to Understand and Access Green Markets;  
BTRP-ID:  2611″

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